eTail Germany 2015 (past event)

17 - 19 March, 2015

Maritim proArte, Berlin, Germany

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Linh Nguyen, Founder and MD at Kisura
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Linh Nguyen


Founder and MD
Kisura

Check out the incredible speaker line-up to see who will be joining Linh.

Download The Latest Agenda

Day 3 - Exploiting data analytics and Business Science to drive growth

Sunday, July 3rd, 2016


4:30 PM Tradition v innovation: How can you combine the two in online fashion

• Huge gap between online and offline retail - 2 parallel worlds

• By bridging the 2 worlds one can create a completely new and innovative concept providing customers with first class shopping experience characterized by high service level and convenience while benefitting from maximized return on investment on customer basis

• This exactly meets the needs of a huge target group (women between 30 and 60 years, service oriented with high aspiration level), which is today not addressed sufficiently by existing fashion ecom models

• Key learnings – what makes curated shopping more efficient compared to existing online commerce models and how can we solve the prevailing challenges in retail