eTail Germany 2015 (past event)

17 - 19 March, 2015

Maritim proArte, Berlin, Germany

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Hendrik Kummeling, International Director at wnDirect
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Hendrik Kummeling


International Director
wnDirect

Check out the incredible speaker line-up to see who will be joining Hendrik.

Download The Latest Agenda

Day 2 - Unleashing your Omni-channel potential

Friday, June 3rd, 2016


5:10 PM How to adjust your mentality to adapt to local needs

• When are you ready to "go global"?
• Which markets do you enter first?
• Payments: which system to use? oHow do you negotiate the issue of foreign currencies?
• How do you navigate country regulations and local laws?
• Shipping and import costs Vs warehouse management • which is right for you?
• Translating the local language, are there any ways around this? How do you market your product in the new market?
• How do you benchmark against native, market rivals?

Day 3 - Exploiting data analytics and Business Science to drive growth

Sunday, July 3rd, 2016


2:20 PM Various sessions running for 45 minutes each

How to increase revenue through proper fraud management
Balduin Muller-Platz, European Sales Manager, Kount

Achieving the next generation of Digital Marketing interaction with Tag Management
Christoph Rade, Senior Account Executive, Tealium

Achieving successful international expansion: A special focus on China (via Tmall) and Russia
Lead by Hendrik Kummeling, International Director, wnDirect

How to be successful in Omni-channel retailing
Lead by: Sebastian Fleischmann, Sales Director, Oracle Marketing Cloud

Boost eCommerce Revenue By Enhancing Delivery Capabilities
Lead by: Arjan Kerkhoff, Sales Director Central Europe, MetaPack

Running for 45 minutes each