Graham Cooke

CEO and Co-founder
Qubit

In 2010, Graham Cooke and three other ambitious Googlers flew the nest and formed a new breed of data intelligence company. Qubit's mission is to help businesses get closer to their customers by discovering behavioural insights in visitor data and delivering personalised content to improve the online experience. In four years, Qubit has grown from four to over 100 people, and features a hearty mix of data scientists, artificial intelligence engineers and visionary analysts. The secret to their rapid growth lies in Graham's instinctive ability to embrace the latest technological breakthroughs, taking advantage of the cloud and advances in big data processing power.

Check out the incredible speaker line-up to see who will be joining Graham.

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Day 2 - Unleashing your Omni-channel potential

Friday, June 3rd, 2016

9:40 AM Getting it right: Leveraging the power of personalisation across new markets to become a real-time retailer

With the right approach, personalisation promises to offer both a more engaging customer experience and allow retailers insights into predicting future consumer behaviour, leading to increased sales and measurable bottom line results.

In this presentation, Qubit CEO Graham Cooke teams up with a leading global retailer to explain the practical steps needed to deliver personalisation in real-time, from data collection to finding insights and having the right team behind you. We will offer first hand case studies of how this retailer approaches their conversion optimisation strategy, illustrating with rich examples. Expect a highly visual presentation peppered with research, video and practical inspiration for immediate use in your business.